SMA Communications is a decade young BIG DATA firm. We define Big Data as high-volume, high-velocity and high-variety information assets that demand cost-effective, innovative forms of information processing for enhanced insight and decision making. We purchase all available public records such as Voter files, Consumer data (400+ attributes), Auto data, Bankruptcy, Veterans, Gun owners etc. We also aggregate daily Internet data for 200+ web sites. This brings in emails, cell phones & additional demographic information.
A few examples – our Voter/email/ demographic data is utilized by over 325 Congressional offices & 30+ US Senators through the two largest online CRM agencies in Washington. That data is supplied as part of a data license agreement which we also have in place with Epsilon, Experian, Equifax, TransUnion, ACXIOM etc. We also have multi-year agreements with a variety of Federal Agencies.
As a fulfillment house for many of the nation’s largest agencies – we collect data specific sets through our inventory of web portals such as www.enlisting.com Individuals considering a military career, www.campusbabble.com – Students, or www.disneylandattractions.com just as examples. All consumer Vertical markets are accounted for. We also offer IAB standard advertising Banners on these sites.